Benefits of Connecting Your WooCommerce Store with Odoo

The integration between these two technologies allows you to synchronize products, categories, stock and prices, manage orders, discounts and inventories, multi-channel order management, order status mapping, and so much more.

This is one step closer to full automation so you can reduce the human side of the equation and restructure your assets more efficiently across your business operations. Integrating WooCommerce with Odoo benefits your ecommerce store by:

1 – Synchronizing Products, Categories, Variations, Stock, and Prices

Your products and category data are synchronized because Odoo openly communicates with WooCommerce. This means that when you make changes once in Odoo, they will be reflected automatically on your WooCommerce storefront. As Odoo has a comprehensive mobile app, you could run your store from your pocket as you journey around the globe.

Variation data is synchronized as well. You can add new variations (size, colour, etc.), delete some outdated features, or update the prices of existing products with only the touch of a few buttons. The same applies to adding new stock items or removing old ones from your WooCommerce store by simply modifying them in Odoo.

2 – Manage Orders, Discounts, and Inventories

With Odoo, you can easily manage orders and inventories. With the Order module, you can create and manage all your orders in one place. You can also run reports to get an overview of your sales over a specific period or filter the data by country, product, or customer.

With the Discounts module, it’s possible to set up discounts per product group or for specific customers or user groups (employees). You can even use loyalty programs with this feature to build a more responsive online community around your brand.

The Inventory module enables you to keep track of your stock levels so that when a customer places an order that exceeds your current inventory amount, they will not receive it immediately, but only once the item has been restocked by your warehouse team. This helps avoid potential stockouts and unhappy customers who cannot get what they want due to a lack of inventory on one end, especially around major holidays.

3 – Multi-channel Order Management

You can manage orders from multiple channels, such as Amazon and WooCommerce, from a single Odoo account. This is useful for sellers who want to sell on Amazon and in their own stores.

Odoo’s multi-channel order management allows you to see all your orders from each channel in a single view, making it easier to manage them all at once.

As many brick and mortar stores are starting with WooCommerce for their digital transformation, it helps to integrate a system that can expand and scale once the ecommerce arm of the business is ready for a change.

4 – Order Status Mapping

If you are using both WooCommerce and Odoo, there is an option to map the status of an order. The Odoo for WooCommerce plugin from OPMC allows you to map the status of an invoice or order status. This helps you manage your orders and invoices on both platforms seamlessly.

You also lower the challenges of turnkey staff members being able to provide higher quality customer service by making the information more readily available. Having an easy-to-read visual that shows the current stats of an order makes answering questions that much less complex.

5 – Real-time Data Synchronization

Data synchronization between your WooCommerce store and Odoo is a powerful feature that allows you to sync all kinds of critical ecommerce information, including customers and orders.

The goal is to automate everything. By eliminating the need for manual entry of data assets, you increase the chances of human error while simultaneously increasing the analytics you can use to predict future needs.

6 – Connect Multiple WooCommerce Stores to a Single Odoo Account

You can connect multiple WooCommerce stores to a single Odoo account. This allows you to use a single Odoo instance for multiple WooCommerce stores while maintaining the flexibility of having different products and customers in each store. Using the Inventory module, you can track stock levels, shipping costs, and returns at an aggregate level.